10 most common misconceptions about user experience design
Posted on | February 7, 2009 | No Comments
Whitney Hess, an independent user experience designer, writer and consultant, asked some of the most influential and widely respected [USA] practitioners in UX (including Steve Baty, Mario Bourque, Dan Brown, Liz Danzico, Bill DeRouchey, Will Evans, Chris Fahey, Kaleem Khan, Livia Labate, Erin Malone, David Malouf, Peter Merholz, Josh Porter, Louis Rosenfeld, Dan Saffer, Jared Spool, and Russ Unger) what they consider to be the biggest misperceptions of what we do. The result is a top 10 list to debunk the myths.User experience design is NOT…
- …user interface design
- …a step in the process
- …about technology
- …just about usability
- …just about the user
- …expensive
- …easy
- …the role of one person or department
- …a single discipline
- …a choice
some excerpt that grabbed my attention from this articles…
3. “User experience isn’t even about technology….It’s about how we live. It’s about everything we do; it surrounds us.” (by Mario Bourque, manager of information architecture and content management at Trapeze Group)
4. “while usability is important, its focus on efficiency and effectiveness seems to blur the other important factors in UX, which include learnability and visceral and behavioral emotional responses to the products and services we use.” (by David Malouf, professor of interaction design at Savannah College of Art & Design)
Not everything has to be dead simple if it can be easily learned, and it’s critical that the thing be appealing or people might never interact with it in the first place…
6. “It’s extremely important – and totally possible no matter where you’re working or when you arrive on a project – to make small improvements to both the project and the product by introducing some user experience design techniques.” (by Steve Baty, principal and user experience strategist at Meld Consulting)
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